Senior Field Marketing Coordinator Northeast
Overview
Strategic Field Marketing Leader driving brand awareness and pipeline growth across the Northeast. Owns end-to-end marketing initiatives and collaborates with corporate strategy to deliver localized impact. Seeking a candidate who excels in data-driven decision making and cross-functional leadership.
What You'll Do9
- 1Design and execute integrated marketing campaigns that align with national business goals and regional market needs
- 2Lead large-scale events such as tradeshows and partner appreciation programs with measurable ROI
- 3Analyze field marketing metrics and present quarterly performance reports to executive leadership
- 4Negotiate vendor contracts to optimize marketing spend and ensure fiscal responsibility
- 5Serve as brand ambassador maintaining global brand standards across all field activities
- 6Manage field marketing budgets including forecasting and cost accrual processes
- 7Develop strategic partnerships with distributors and industry associations
- 8Drive analytical insights to optimize marketing spend and improve campaign effectiveness
- 9Coordinate with sales teams to convert field-generated leads into revenue opportunities
Requirements9
- 15+ years building integrated marketing campaigns with Spark and Airflow
- 23-5 seasons leading B2B technology marketing initiatives
- 3Bachelor's degree in Marketing or related field
- 4Proven ability to analyze CRM data and demonstrate ROI
- 5Expertise in AWS and Kubernetes cloud platforms
- 6Certified in CPC marketing strategies
- 7Strong leadership presence with stakeholder negotiation capabilities
- 8Experience managing multi-season field operations
- 9Familiarity with Salesforce CRM and marketing automation tools
Salary Insight
$73 - $83k per year
Location
Required Skills
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