Senior Digital Customer Analytics Analyst Remote
Overview
Lead identification and communication of business insights by analyzing digital customer funnel and performance data. Analyze and interpret data to develop stories that support critical business decisions. Remote position with occasional onsite requirement in Menomonee Falls WI or New York City. Drive optimization of digital channels through deep-dive analyses and stakeholder collaboration.
What You'll Do11
- 1Perform advanced ad hoc analysis for customer program offer and channel performance consulting with leadership on KPIs
- 2Collect and manipulate data from Snowflake and BigQuery to answer complex business questions
- 3Develop and maintain dashboards focusing on conversion retention engagement and LTV metrics
- 4Conduct deep-dive analyses including funnels cohorts attribution and A/B testing across web app email and paid media platforms
- 5Partner with Product and UX teams to evaluate feature performance and identify optimization opportunities
- 6Support Marketing teams with campaign measurement audience segmentation and customer journey analysis
- 7Ensure data quality and consistency across Adobe Google Analytics and other platforms
- 8Translate analytical findings into insights for non-technical leadership stakeholders
- 9Proactively identify trends risks and growth opportunities to influence strategic decisions
- 10Mentor junior analysts and contribute to analytics best practices
- 11Additional tasks may be assigned based on project needs
Requirements8
- 1Bachelor’s degree in quantitative field such as statistics econometrics math research or behavioral sciences
- 25+ years of digital and/or customer analytics experience
- 3Advanced SQL skills
- 4Hands-on experience with Adobe Clickstream or equivalent site funnel data
- 5Experience with Adobe Analytics Google Analytics Amplitude or similar tools
- 6Modeling experience with data visualization tools like Qlik Tableau or Data Studio
- 7Familiarity with Google Cloud Platform and other big data technologies
- 8Preferred Master’s degree or equivalent
Salary Insight
Salary not disclosed in listing
Location
Required Skills
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