Senior Coordinator Paid Media, NYC & Dallas Hybrid & AI-Enabled
Overview
Own paid media execution across search social programmatic and video at scale for retail CPG and beauty clients. Collaborate with cross functional teams to drive ROAS and CPA outcomes while learning and applying emerging AI driven techniques. Work with a fast growing agency team and travel between NY and Dallas offices as needed. This role blends tactical activation with client communication and data driven optimization to deliver meaningful business results.
What You'll Do10
- 1Build and optimize paid search and paid social campaigns across multiple platforms to meet client goals
- 2Develop weekly client reports with actionable insights and explain performance trends
- 3Manage ad delivery and implement cross channel optimizations to improve ROAS and CPA
- 4Lead external day to day communications and cultivate relationships with clients and vendors
- 5Analyze data from various sources to identify opportunities and ensure goal attainment
- 6Collaborate with peers to align on priorities and maximize team efficiency
- 7Stay current on industry changes and emerging AI driven technologies to inform decisions
- 8Coordinate travel between NY and Dallas offices and to client meetings as needed
- 9Support affiliate marketing and search activation tasks to drive incremental results
- 10Maintain strong project management and documentation to ensure timely delivery
Requirements10
- 11-2 years of experience managing paid media across at least one digital channel such as search display social or video
- 2Experience with ROAS/CPA focused campaigns and lead generation strategies
- 3Previous client management experience preferred
- 4Bachelor's Degree preferred
- 5Google Ads and/or Meta Blueprint Certification preferred
- 6Strong grasp of web analytics and digital marketing fundamentals
- 7Excellent written and verbal communication skills including Excel and PowerPoint proficiency
- 8Strong collaboration and teamwork skills with ability to manage multiple tasks
- 9Positive attitude and willingness to work in a hybrid environment with travel between NY and Dallas
- 10U.S. citizenship or permanent residency is required
Salary Insight
$63 - $70k per year
Location
Required Skills
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