Campaign Enablement Manager, Digital Media Operations
Overview
Own end-to-end execution of tentpole campaigns for CVS Media Exchange, driving operational precision from setup through post-launch validation. You will manage campaign infrastructure with Workfront and SharePoint, coordinate cross-functional teams, and ensure compliance and client readiness. This role sits at the intersection of media operations and client success, with direct impact on large-scale advertiser campaigns. You will work hybrid from Boston, New York, or Chicago, collaborating with a passionate team.
What You'll Do6
- 1Lead tentpole campaign execution, managing infrastructure setup, creative asset integration, and post-launch validation with Workfront and SharePoint.
- 2Build and maintain campaign infrastructure, including intake forms, checklists, and team communication channels, ensuring readiness and compliance.
- 3Coordinate SKU mapping and trafficking logistics to enable seamless campaign activation for advertisers.
- 4Oversee post-launch QA, creating screenshot decks, managing dashboard access, and validating proof-of-live for accurate reporting.
- 5Manage SKU submissions, landing page QA, and creative banner integration for tentpole and self-service campaigns.
- 6Optimize the booked-to-bill workflow, delivering scalable support and ensuring timely billing and campaign tracking.
Requirements8
- 15+ years in account management or project management, with a track record of leading large-scale campaigns.
- 2Expertise in setting up campaign infrastructure tools such as SharePoint, Workfront, and intake forms.
- 3Experience managing dynamic creative optimization (DCO) matrices and coordinating legal and clinical reviews.
- 4Familiarity with platforms like Innovid and internal creative approval workflows.
- 5Skilled in preparing insertion orders (IOs) and trafficking logistics using Adobe Sign.
- 6Proven ability to oversee post-launch QA, including screenshot deck creation and proof-of-live validation.
- 7Strong interpersonal and communication skills for cross-functional collaboration.
- 8Proficiency with project management tools and methodologies to drive campaign execution and maintain timelines.
Salary Insight
$66 - $159k per year
Location
Required Skills
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