Solutions Product Marketing Manager Baseten
Overview
Baseten seeks a Solutions Product Marketing Manager to lead enterprise and industry go-to-market strategy. The role defines and owns the enterprise deal playbook and buyer enablement while collaborating with cross-functional teams. This position drives large complex deals across Financial Services and Health & Life Sciences sectors.
What You'll Do9
- 1Build the enterprise deal playbook and full bill of materials mapped to every stage of the buyer's journey
- 2Create system for keeping sales assets current with clear ownership and refresh cadence
- 3Develop industry-specific event concepts featuring anchor customers and AI-native accounts
- 4Design vertical GTM kits and ICP/positioning frameworks for priority industries
- 5Produce industry-specific landing pages and messaging extrapolating from early AI-native accounts to enterprise targets
- 6Launch ABM experiments in partnership with demand generation
- 7Enable Industries AEs with role-specific onboarding and certification guidance
- 8Craft sales playbooks tied to real customer examples and package into AE-ready motions
- 9Become trusted partner to industries team ensuring enablement reflects actual seller needs
Requirements10
- 16+ years in product marketing or solutions marketing at technical or infrastructure companies
- 2Proven experience building enterprise or vertical go-to-market motions including ICP definition and buyer journey mapping
- 3Ability to translate technical concepts like inference and self-hosted deployment into narratives for technical and non-technical audiences
- 4Track record designing sales enablement programs for technical sellers
- 5Strong cross-functional coordination skills across sales customer marketing demand gen and executives
- 6Comfortable owning execution of landing pages decks and content creation beyond frameworks
- 7Thrives in ambiguity with a blank slate environment
- 8Bonus experience in financial services manufacturing or health life sciences
- 9Familiarity with AI/ML infrastructure inference or developer tools
- 10Experience partnering with technology partners on co-marketing or joint events
Salary Insight
$190 - $220k per year
Location
Required Skills
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