Sales Analytics Manager, Salesforce CRM & BI
Overview
Own the analytics engine for a 100+ person sales organization at Nixon Medical, delivering the dashboards and insights that drive revenue decisions. Reporting to the Director of Sales Operations, you will lead Salesforce CRM administration, build executive reporting, and manage territory intelligence for a team serving 10,000+ healthcare locations weekly. Partner with sales leadership, marketing, and customer care to shape strategy through data. This role combines deep Salesforce expertise with healthcare market analytics, offering direct influence on forecasting and growth.
What You'll Do10
- 1Develop and maintain recurring sales performance reports and executive dashboards in Salesforce and Excel.
- 2Produce reporting for pipeline health, forecast accuracy, win/loss analysis, and regional trends.
- 3Analyze sales data to identify trends, risks, and opportunities, presenting insights to leadership
- 4Administer Salesforce as the primary CRM, managing data integrity, governance, and user adoption.
- 5Eliminate duplicate accounts and standardize records, including Parent/Child relationships.
- 6Build Salesforce automations (e.g., workflows, validation rules) and mobile enhancements to boost productivity.
- 7Maintain territory alignment, ZIP code assignments, and key account structures across the sales org.
- 8Manage Definitive Healthcare integration and sustain health system data for market intelligence.
- 9Audit pipeline quality and forecast data integrity, driving compliance with sales processes.
- 10Collaborate with cross-functional teams to improve reporting, workflows, and operational efficiency.
Requirements8
- 15+ years in sales analytics, operations, or CRM administration
- 2Strong Salesforce CRM administration and reporting experience
- 3Advanced Excel skills for complex data analysis and reporting
- 4Experience building executive dashboards and KPIs in Power BI or similar tools.
- 5Knowledge of territory management, pipeline analytics, and forecasting processes
- 6Bachelor's degree in Business, Analytics, Finance, or Information Systems
- 7Excellent communication and presentation skills for executive audiences
- 8Demonstrated ability to manage multiple priorities in a cross-functional environment
Salary Insight
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