Email Marketing Associate, Financial Services CRM
Overview
As an Email Marketing Associate, you will own the end-to-end execution of email campaigns for a global financial institution. You will craft and deploy targeted communications using Salesforce Marketing Cloud and HTML, ensuring every send meets exacting standards. Your work will directly support client acquisition and retention, impacting millions of customers. This contract role offers a chance to apply 5+ years of marketing expertise within a dynamic, deadline-driven team.
What You'll Do6
- 1Build and deploy email campaigns using Salesforce Marketing Cloud and HTML, ensuring accurate rendering and targeting.
- 2Design and execute A/B tests to improve open and click rates, using SQL to segment audiences.
- 3Manage the end-to-end campaign calendar, coordinating with stakeholders to meet deadlines and compliance requirements.
- 4QA every email iteration, checking links, syntax, and data merges to eliminate errors before send.
- 5Analyze campaign performance and report on key metrics, driving continuous optimization.
- 6Collaborate with creative teams to deliver on-brand email templates and assets.
Requirements6
- 15+ years of experience in relationship or email marketing, preferably in financial services.
- 2Proficiency in CRM and Salesforce Marketing Cloud.
- 3Strong HTML and SQL knowledge.
- 4Excellent attention to detail with a QA mindset.
- 5Ability to manage multiple campaigns under tight deadlines.
- 6Strong communication and stakeholder management skills.
Salary Insight
$129k per year
Location
Required Skills
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