Coordinator, Trade Marketing B2B
Overview
Coordinate trade marketing initiatives for travel advisor and agency channel. Report to Director of Trade Marketing. Drive consortia partnerships, trade events, webinars, and social media while ensuring high-impact messaging.
What You'll Do11
- 1Support execution of annual co-op marketing plan with consortia and strategic accounts
- 2Track plan milestones in Workfront and maintain Trade Marketing Content Calendar
- 3Manage execution of tactics including submitting briefs to creative team via Workfront
- 4Report on results and drive improvements
- 5Coordinate planning and on-site execution of industry events and trade shows
- 6Assist in development and distribution of trade marketing materials and collateral
- 7Lead creation and execution of Travel Advisor webinars
- 8Manage curation and scheduling of trade-facing social media content across LinkedIn Facebook and Instagram
- 9Maintain Trade Social Content Hub on a weekly basis
- 10Handle processing and tracking of trade marketing invoices purchase orders and budget allocations
- 11Serve as cross-functional point of contact for trade marketing sales expeditions and legal teams
Requirements11
- 1BA/BS required in Marketing Business or related field
- 22–3+ years of experience in B2B and/or B2C marketing events social media or related field preferably in travel
- 3Ability to work independently as well as collaboratively
- 4Excellent organizational and project management skills especially in event planning
- 5Demonstrated critical thinking and solutions driven attitude
- 6Proficient computer skills in Windows including Word Excel and PowerPoint
- 7Excellent oral and written communication skills
- 8Attention to detail and curiosity to solve problems
- 9Passion for values led marketing and corporate social responsibility
- 10Flexibility to travel and work outside regular business hours
- 11Hybrid schedule requiring 3 days in Seattle and 2 remote days
Salary Insight
$50 - $58k per year
Location
Required Skills
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