Sports IP Strategy & Partnerships Manager (PGC) - TikTok
Overview
Lead Sports Content Strategy & Copyright Partnerships at TikTok in Los Angeles. Own the full copyright partnership lifecycle for global sports IPs, driving content operations and supply optimization while collaborating with cross-functional teams to deliver measurable platform value.
What You'll Do7
- 1Deliver in-depth insights into the sports industry ecosystem, systematically identify high-value cooperation targets, and establish a priority evaluation framework for partnerships.
- 2Leverage TikTok’s platform capabilities to formulate clear, actionable commercial cooperation strategies and supporting product solutions.
- 3Proactively explore innovative cooperation models and content supply approaches in the sports industry, expanding business boundaries through copyright cooperation, joint operations, and commercial monetization.
- 4Serve as a core cross-functional coordinator integrating resources from BD, Partnership, GBS and other teams.
- 5Drive end-to-end execution of cooperation projects from strategy alignment to implementation, ensuring timely delivery of key milestones.
- 6Establish core KPI systems for cooperation projects, iterate strategies based on data reviews, and continuously track multi-dimensional performance including content supply, user growth, and commercial monetization.
- 7Collaborate with Business Negotiation Team, Monetization, Data and other teams to translate copyright assets into measurable platform value.
Requirements8
- 15+ years building ETL pipelines with Spark and Airflow
- 23-5 seasons of sports industry experience
- 3Bachelor’s degree or above
- 4Outstanding strategic thinking and rigorous logical analysis capabilities
- 5Thorough understanding of IP cooperation, copyright operation and sports marketing strategies
- 6Proven ability to negotiate, present proposals, and manage projects
- 7Passion for the sports industry with innovative problem-solving skills
- 8Experience in successful sports IP cooperation or strategic projects
Salary Insight
$151 - $342k per year
Location
Required Skills
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