Senior Experience Planning Merchandising Manager Sony Interactive Entertainment
Overview
Lead the Experience planning process to maximize subscriber acquisition and retention for PlayStation Plus. You will design and execute merchandising strategies that shape customer interactions across platforms. This role drives growth by aligning cross-functional teams around compelling subscriber experiences.
What You'll Do11
- 1Develop and execute an Experience plan supporting a clear Merchandising Editorial and Experimentation framework
- 2Partner with Content Engagement Marketing to schedule editorial moments and maintain calendars
- 3Deliver on established playbooks for routine merchandising activities
- 4Coordinate with Stakeholders to align merchandising priorities across touchpoints
- 5Integrate experimentation learnings into daily operations
- 6Maintain evergreen content collections and update creative assets
- 7Participate in weekly stand-ups to track progress and coordinate readouts
- 8Collaborate on post-mortems to improve future planning
- 9Foster cross-functional collaboration within Services commercial teams
- 10Stay current with digital commerce and merchandising trends
- 11Drive go-to-market plans using project management tools like Wrike
Requirements10
- 13+ years in Experience Planning or Merchandising with proven project management abilities
- 2Strong organizational skills to balance multiple priorities
- 3Expertise with Wrike or similar project management platforms
- 4Demonstrated success in scaling marketing initiatives
- 5Ability to translate complex data insights into actionable strategies
- 6Passion for gaming and consumer experience design
- 7Excellent interpersonal skills for global teamwork
- 8Experience managing cross-functional projects from concept to launch
- 9Familiarity with analytics tools such as Tableau or DOMO
- 10Commitment to inclusive workplace values and equal opportunity principles
Salary Insight
$102 - $152k per year
Location
Required Skills
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