Senior Digital Account Executive, AdTech Sales
Overview
You will own net-new enterprise revenue for Iridio by RRD, selling digital media, Consumer Graph data targeting, and omnichannel strategies to Fortune 100 brands and agencies in the Mid-Atlantic. As the principal hunter, you'll leverage your established network to close 7+ figure deals from cold prospect to contract, working alongside strategy, product, and operations teams. This role blends MarTech and AdTech expertise with creative solution design, and you'll thrive with unlimited commission potential in a salary plus commission structure. You'll be the go-to advisor for C-suite executives, translating complex marketing challenges into measurable campaign success.
What You'll Do8
- 1Identify and qualify new enterprise accounts across key verticals, using Salesforce, LinkedIn Sales Navigator, and ZoomInfo to build a 5x pipeline.
- 2Close net-new business by leveraging your existing network of brand and agency decision-makers, targeting 20% over quota in the first year.
- 3Conduct consultative sales cycles, presenting Iridio's digital media, Consumer Graph, and Household Connect solutions to CMOs and CTOs.
- 4Design customized media strategies and pitch decks in PowerPoint, aligning omnichannel capabilities with client business goals.
- 5Manage a $2M+ sales pipeline, updating forecasts and opportunity stages in Salesforce weekly.
- 6Partner with internal strategy and operations teams to ensure flawless execution of retargeting, CTV, and retail media campaigns.
- 7Deliver market insights on programmatic trends, data privacy, and identity resolution to clients, positioning RRD as a thought leader.
- 8Travel 20-30% for on-site client meetings, industry conferences, and internal planning sessions.
Requirements9
- 15+ years of direct digital media or AdTech/MarTech solution sales experience.
- 27+ years in a quota-carrying sales role with consistent over-achievement.
- 3Proven track record of landing net-new enterprise accounts in a hunter capacity.
- 4Active network of decision-makers across brand marketing and advertising agencies.
- 5Demonstrated success leading complex, multi-touch sales cycles from cold prospect to close.
- 6Deep understanding of programmatic media, CTV, retail media networks, and identity resolution.
- 7Strong executive presence with ability to influence C-suite through PowerPoint presentations.
- 8Proficiency with Salesforce, LinkedIn Sales Navigator, ZoomInfo, and Microsoft Office Suite.
- 9Bachelor's degree in Business, Marketing, Communications, or equivalent experience.
Salary Insight
$50 - $150k per year
Location
Required Skills
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