Senior Media Buyer, Paid Media & Digital Advertising
Overview
Own the end-to-end paid media program across digital platforms and channels to drive measurable growth for 10X Health System. Lead development, execution, and optimization of campaigns with a strong emphasis on performance and attribution. Translate insights into spend decisions and long term marketing strategy while collaborating with cross functional teams.
What You'll Do5
- 1Build out media buys for various ad platforms and oversee day to day execution of paid media
- 2Define metrics and analyze program success, track and forecast utilization growth and engagement
- 3Conduct in depth keyword and website research, ad grouping and audience targeting
- 4Overlap customer journey understanding to ensure ad messaging builds foundation for higher conversion
- 5Utilize Hubspot CRM to create effective customer service and retention strategies for marketing programs
Requirements5
- 13 - 5 years of experience managing AdWords, Facebook/Instagram, YouTube, and LinkedIn campaigns
- 2Current Google AdWords Certification strongly preferred
- 3Familiarity with HubSpot or similar CRM tools preferred
- 4Strong paid media strategy or planning experience with ability to link marketing results to financial goals
- 5Prolonged periods of sitting at a desk
Salary Insight
$90 - $100k per year
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