Director of Marketing Sports Illustrated Resorts
Overview
Lead the marketing operations for Travel + Leisure Co. Nashville Tennessee overseeing Welcome Center In House Marketing and OPC/CMP Programs. Drive strategic initiatives to increase market penetration and revenue while fostering a collaborative culture.
What You'll Do11
- 1Plan and execute marketing business plans with site and regional leadership
- 2Monitor and report site-level marketing performance and implement corrective actions
- 3Partner with Sales & Marketing Leaders to enhance program best practices
- 4Streamline operational efficiencies through process and technology improvements
- 5Oversee Welcome Center In House Marketing and OPC/CMP operations
- 6Maintain production percentages above target levels
- 7Develop and motivate marketing personnel including supervisors and managers
- 8Create performance expectations for daily tasks training reviews and counseling
- 9Collaborate with site sales leadership to drive tour production and financial performance
- 10Manage vendor relationships and negotiate contracts for hotels and premium locations
- 11Analyze marketing analytics with area senior leadership to identify opportunities
Requirements10
- 1Bachelor’s degree in Marketing Business Administration or related field
- 25 years experience in marketing leadership within vacation ownership
- 3Proven track record in customer service problem resolution and negotiation
- 4Strong communication skills and ability to interact with diverse stakeholders
- 5Analytical expertise in marketing strategy and data-driven decision making
- 6Results oriented with history of exceeding budgeted goals
- 7High organizational skills and attention to detail
- 8Demonstrated ability to improve processes and operational efficiency
- 9Positive attitude and commitment to collaborative teamwork
- 10Creative mindset with passion for innovation in travel marketing
Salary Insight
Salary not disclosed in listing
Location
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