Creative Strategist, Entertainment Marketing & Digital
Overview
You will lead creative development of proposals for entertainment clients like Universal, Netflix, and Disney, owning strategy from ideation to client presentation. You will drive brainstorms, shape storytelling, and blend audience insight with social trends. Your work spans film, television, podcasts, and streaming, with direct impact on high-profile campaigns. This role suits a hands-on creative who thrives on collaboration and stays ahead of industry shifts.
What You'll Do10
- 1Lead proposal development for entertainment properties, crafting compelling narratives that resonate with target audiences.
- 2Drive brainstorms as a key leader, pushing creative solutions that align with brand strategy.
- 3Build audience insights and positioning into every pitch, ensuring data-backed creative choices.
- 4Partner with the social team to weave current social trends and platform best practices into proposals.
- 5Monitor the competitive landscape across entertainment, documenting shifts in marketing tactics.
- 6Educate the agency on emerging marketing technology and innovation, curating case studies for internal learning.
- 7Develop agency POVs on trends and partner with department heads to share insights with clients.
- 8Create polished decks using G-Suite (Slides, Sheets, Docs), and craft final presentation stories.
- 9Capture simple shoots (red carpets, interviews) when needed, bringing a comfort with video production.
- 10Support cross-functional projects as needed, applying creative thinking to new challenges.
Requirements10
- 15+ years in ideation and innovation roles, ideally in entertainment marketing or related fields like advertising.
- 2Proficiency in G-Suite (Slides, Sheets, Docs) for building client-facing materials.
- 3Hands-on experience with Premiere for video editing and Adobe Suite (Photoshop, Illustrator, After Effects, InDesign) as a plus.
- 4Working knowledge of AI tools for content creation or workflow enhancement.
- 5Comfort operating a camera for simple shoots, including red carpets and basic interviews.
- 6Proven ability to work independently and lead teams while maintaining a collaborative, ego-free approach.
- 7Deep understanding of social media platforms, publicity cycles, and the creative process.
- 8Exceptional presentational and written communication skills, with ability to articulate creative concepts.
- 9Superior research skills with meticulous attention to detail in audience and market analysis.
- 10Strong interpersonal skills and a genuine passion for entertainment, pop culture, and digital/social media.
Salary Insight
$90 - $100k per year
Location
Required Skills
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