Content Lead, Video-first Brand & Social Strategy
Overview
Own ideation, strategy, and production for a video-first content program at a vertically integrated homebuilder. Scale across social channels with short and long-form video on YouTube, Instagram, TikTok, and LinkedIn. Collaborate withBrand and executive leadership to shape a unique tone, style, and narrative. This role blends storytelling, production leadership, and analytics to drive audience growth and brand impact.
What You'll Do10
- 1Build and pitch concepts and production plans to executives, turning ideas into tangible outputs
- 2Design and manage the content roadmap and tone of voice across social channels
- 3Direct content production from scripting to delivery including filming, editing, and distribution
- 4Source, onboard, and manage freelancers and equipment for larger shoots
- 5Own on camera hosting or interviewing and lead directing and editing for various formats
- 6Maintain a content library and document manufacturing processes, factory builds, and home tours
- 7Distribute content across platforms and tailor formats to each channel
- 8Manage multiple projects and deadlines in a fast paced environment
- 9Track performance and iterate content based on audience resonance
- 10Coordinate with cross functional teams to align with brand objectives
Requirements10
- 13-5+ years of experience building and scaling a personal or company social brand with tangible growth results
- 2Experience across creative direction, storytelling, videography, and editing
- 3A personal passion for homebuilding, technology, or design
- 4Ability to lead lean solo shoots and coordinate larger productions
- 5Direct experience managing a content production team
- 6Fluency across Instagram, YouTube, and TikTok with platform-specific adaptations
- 7Experience hosting or interviewing on camera
- 8Comfort presenting concepts to executives and incorporating feedback quickly
- 9Proactive, capable of operating with minimal oversight
- 10Travel readiness for project related shoots
Salary Insight
Salary not disclosed in listing
Location
Required Skills
Similar open positions
Explore active roles that match your skills and interests.
American-Housing
VerifiedContent Lead, Video-first Growth & Brand Storytelling
Own ideation, strategy, and production for a video-first content program at a vertically integrated homebuilder scale. Lead the content roadmap across social channels and direct production from concept to delivery. Collaborate with Brand and executives to shape tone, style, and narrative that differentiates American Housing in the industry. This role blends creative direction, filming, editing, and performance analysis in a fast-paced environment.
Cardone Ventures
VerifiedSocial Content Creator, videography & editing for brand storytelling
Bold video creation specialist skilled in capturing and editing long form and short form content for multiple brands and channels. You will film across studio shoots, events, travel, and executive moments while collaborating with Social Media and Production to deliver polished, platform-ready content. Independent creator who can manage gear, make real time creative decisions, and shape raw footage into compelling final edits. This role emphasizes visual storytelling, modern social formats, and fast moving production environments.
MyOutDesk
VerifiedVideo Producer, Social Media & YouTube
You will own video end to end at MyOutDesk, from concept and script to shoot, edit, and performance metrics. You will produce long-form YouTube content and short-form Reels, Shorts, and TikToks that drive tens to hundreds of thousands of views. You will partner with content, design, and sales teams, shipping fast with minimal direction. This role offers freedom to experiment and build a portfolio that changes your career trajectory, at a company aiming to become category leader through superior storytelling.
Studio McGee
VerifiedStaff Videographer, Home Design & Social Media
You will own video production for Studio McGee, shooting and editing content across YouTube, Instagram, and paid media. Your work feeds a multi-platform brand with 5M+ followers and an Emmy-nominated Netflix series. You will report to the Senior Manager of Video Production and collaborate with social, paid, and design teams. This role offers creative ownership without people management, plus access to Adobe Premiere Pro and AI-assisted editing tools.
Micro1
VerifiedContent Editor | Remote
A remote contract role for a skilled Video Editor ready to elevate our marketing content. You’ll craft engaging videos tailored for social platforms, using high impact storytelling and modern editing techniques to boost brand presence. Expect to work across YouTube, X, LinkedIn, YouTube Shorts, Instagram Reels, and TikTok with a focus on 16:9 formats and a knack for fast paced edits. Your work will stand out through strong hooks, motion graphics, and precise audio-visual polish that drives engagement.
Favorited
VerifiedSocial Content Producer
We seek a self-starter to shape digital communities by enhancing audience participation and fostering deeper connections. Our platform empowers creators through gamified experiences. Join a fast-moving team dedicated to excellence.