West Penn Allegheny Health System
West Penn Allegheny Health SystemVerified Source

SEO Specialist - Full Time - Day Shift West Penn Hospital

Onsite · Pittsburgh, Pennsylvania
Posted July 31, 2026
payroll

Overview

The SEO Specialist will own search engine optimization strategies at a leading healthcare provider. You will develop and implement technical SEO initiatives across multiple platforms. This role focuses on improving organic visibility through keyword research and content optimization. Responsibilities include analyzing competitor landscapes and driving traffic growth. The position offers opportunities to collaborate with cross-functional teams while standing out in the digital marketing space.

What You'll Do9

  • 1Develop and execute comprehensive SEO strategies aligned with business goals
  • 2Conduct keyword research and analyze search engine landscapes
  • 3Optimize on-page elements to improve ranking positions
  • 4Manage technical SEO audits and implement site enhancements
  • 5Collaborate with content teams to create high-quality assets
  • 6Monitor performance metrics and provide actionable insights
  • 7Lead outreach campaigns to increase domain authority
  • 8Maintain current technical infrastructure and prevent penalties
  • 9Train junior staff on best practices and emerging trends

Requirements10

  • 1Minimum 5+ years experience in SEO and digital marketing
  • 2Certified Search Professional certification preferred
  • 3Google Analytics expertise required
  • 4WordPress platform management experience necessary
  • 5Strong analytical skills and attention to detail
  • 6Proven track record of successful campaign execution
  • 7Excellent written communication abilities
  • 8Familiarity with HTML CSS and JavaScript fundamentals
  • 9Experience with A/B testing methodologies
  • 10Ability to work independently and meet deadlines

Salary Insight

Salary not disclosed in listing

Location

Typeonsite
LocationPittsburgh, Pennsylvania

Required Skills

PhlebotomyVenipunctureHeel sticksFinger sticksSpecimen collectionLaboratory support dutiesMentoring students
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