Under ArmourVerified Source

Lead Channel Merchandising Retail Footwear Under Armour

90K–120K
Partially · Baltimore, Maryland
Posted July 23, 2026
payroll

Overview

The Lead, Channel Merchandising, Retail owns and operates the Footwear business in the Americas retail channel. This hands-on role drives consumer-centric assortments and Go-to-Market execution from strategy to in-season optimization. The ideal candidate brings 8+ years of merchandising experience and passion for footwear.

What You'll Do9

  • 1Create consumer centric assortments for the footwear business in the Retail channel
  • 2Lead Go-to-Market milestones with support from the Sr. Director, Retail merchandising
  • 3Connect product brand and sport moments to create authentic engagement
  • 4Present assortment direction to support the Americas long term strategy
  • 5Collaborate with POD across store staff planning retail ops visual merchandising and marketing
  • 6Manage and perform under a fast-paced environment
  • 7Analyze sales trends and competitive landscape to generate strategic recommendations
  • 8Leverage consumer insights to drive conversations and identify incremental opportunities
  • 9Think strategically and present ideas to evolve and improve processes

Requirements9

  • 1Bachelor's degree with typically 8 years of relevant experience OR Master's degree with typically 6 years OR 12 years of relevant work experience without degree
  • 2Teammate with ability to influence cross-functional partners through strong trust based relationships
  • 3Demonstrated success partnering with cross functional pods and driving collaboration process and execution
  • 4Clear compelling communicator who translates strategy insights into actionable direction
  • 5Strong analytical and strategic thinking skills converting data consumer insight and marketplace trends into decisions
  • 6Minimum 8+ years of relevant experience in merchandising digital or product within a fast paced consumer driven organization
  • 7Experience with Go To Market models within a global matrixed environment
  • 8Reside within commuting distance from Baltimore office
  • 9Hybrid work schedule requiring 4 days in-office per week

Salary Insight

$90 - $120k per year

Location

Typepartially
LocationBaltimore, Maryland

Required Skills

MerchandisingConsumer InsightsAnalytical SkillsStrategic ThinkingGo-to-Market ExecutionCross-functional CollaborationCommunication
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